2015 - 2019 Webinars

This package includes all recorded webinars from 2015 - 2018 as well as access to live webinars presented in 2019.

  • Automated Asset Utilization & Tracking

    Tracking turnaround time is a key metric in the equipment rental business. Learn how to maximize asset utilization by focusing on all of the steps that make up the process of returning a piece of equipment to its rentable state through the use of asset tracking. Uncover costly delays that could lead to lost rental days for bringing a piece of equipment from the minute it is returned to the point where it is back on the line and ready to rent.

    Tracking turnaround time is a key metric in the equipment rental business. Learn how to maximize asset utilization by focusing on all of the steps that make up the process of returning a piece of equipment to its rentable state through the use of asset tracking. Uncover costly delays that could lead to lost rental days for bringing a piece of equipment from the minute it is returned to the point where it is back on the line and ready to rent.

    Kerry Brock

    Vice President

    Kerry Brock is an entrepreneurial sales and marketing strategist with a 20-year record of demonstrated success driving sales growth while providing award-winning leadership in highly competitive markets. Her industry experience includes technology, hospitality, telecommunications, and e-Commerce organizations. Prior to joining GuardRFID, she was the CRO at IQware, a privately‐held, SaaS software company, responsible for sales, marketing & implementation. Kerry previously worked as the Senior Vice President of Sales & Marketing at RSI Systems International where she led the company through a period of outstanding growth. She has held various other sales leadership roles with start-ups and large multi-national corporations. Kerry holds an MBA from the Simon Fraser University, and a BA from Bishop’s University. She volunteers as an MBA student mentor at SFU and as a business coach.

  • From "No Pay Time" to "Pay Time" - Practical Tips to Increase Selling Time for Your Reps

    Includes a Live Event on 04/18/2019 at 11:00 AM (EDT)

    Sales people spend a lot of time NOT selling. They are bogged down in activities like IT system management, dealing with company policies, struggling with duplicate data entry, and administrative time in general, which collectively take up between half and two-thirds of the average salesperson’s time. Given this unfortunate reality, few investments will have the potential to translate faster into more sales than what gives your reps more time to sell. This webinar will break down the why and how of lost productivity for sales reps and provide useful and practical steps sales managers and reps can take to increase time spent on revenue-generating activities.

    Sales people spend a lot of time NOT selling. They are bogged down in activities like IT system management, dealing with company policies, struggling with duplicate data entry, and administrative time in general, which collectively take up between half and two-thirds of the average salesperson’s time.

    Given this unfortunate reality, few investments will have the potential to translate faster into more sales than what gives your reps more time to sell.

    This webinar will break down the why and how of lost productivity for sales reps and provide useful and practical steps sales managers and reps can take to increase time spent on revenue-generating activities.

    Tom Paul

    CEO

    Tom has a corner office, but that's pretty much where the formality ends. As Pop Art's CEO, Tom leads by asking good questions, listening closely to his clients and team, and shaping the strategy and operating plan. 

    Tom was Chief Operating Officer at Pop Art from 2005 to 2015, forging the agency’s vision while guiding Pop Art to a variety of industry awards. The company proudly remains one of the “best places to work in Oregon" year after year, helping the company to attract and retain top talent in a highly competitive market. In 2015 Tom completed the purchase of a majority of the company’s stock to become its sole director and CEO. Since then, Tom has continued to lead the company in finding new ways to deliver innovation and impact to the market.

    In addition to earning his Bachelor's Degree from Portland State University, Tom is a graduate of the Stanford Executive Institute's New Venture Lab. Before joining Pop Art, Tom served his country in the US Army, having graduated from The Defense Language Institute at the Presidio of Monterey and Ft. Bragg’s John F. Kennedy Special Warfare Center and School. Born and raised in the Pacific Northwest, Tom lives in Portland, OR, with his wife and two sons. 

  • Advanced Sales Management: How to Engage Your Salespeople for Maximum Performance

    Includes a Live Event on 05/16/2019 at 11:00 AM (EDT)

    The #1 skill of mid-level or advanced sales managers is helping their salespeople perform at their maximum level. It’s called the science of ENGAGEMENT. “Engaged” means that they are passionate about their jobs and give a full effort, week in and week out, without management intervention. Unfortunately, surveys show that 70% of salespeople are “Disengaged,” meaning that they’re just going through the motions. The good news is that “Engagement” can be controlled and influenced by proper management and onboarding techniques, and this program will teach attendees how to begin engaging their salespeople on the first day of employment, and re-engage them as necessary throughout their employment tenure.

    The #1 skill of mid-level or advanced sales managers is helping their salespeople perform at their maximum level. It’s called the science of ENGAGEMENT. “Engaged” means that they are passionate about their jobs and give a full effort, week in and week out, without management intervention. Unfortunately, surveys show that 70% of salespeople are “Disengaged,” meaning that they’re just going through the motions. The good news is that “Engagement” can be controlled and influenced by proper management and onboarding techniques, and this program will teach attendees how to begin engaging their salespeople on the first day of employment, and re-engage them as necessary throughout their employment tenure.

    Troy Harrison

    Principal

    As of 2017, Troy Harrison has trained salespeople from 23 different countries on two different continents.  He’s worked with principals of companies in the United States, Canada, Europe, and the Middle East. That’s why they call him the “Sales Navigator” – he navigates the globe teaching the very best and most contemporary techniques for selling and sales management to clients worldwide.

    His work is based on more than 25 years of excelling as an award-winning sales rep, a champion sales manager, and an in-demand speaker, trainer, and consultant working from coast to coast. He believes that successful selling is built on a foundation of strong focus on customer needs, respect for customers’ intelligence, and a willingness to create positive outcomes for everyone the salesperson encounters. Thousands of professionals worldwide have read and benefited from his books, “Sell Like You Mean It!” (an Axiom Business Book of the Year nominee) and “The Pocket Sales Manager,” and hundreds of thousands of people across multiple industries read his monthly articles in 20 different trade magazines.

  • Strategic Dealership Branding

    Includes a Live Event on 06/20/2019 at 11:00 AM (EDT)

    Most dealers spend their marketing dollars tactically to create short term tangible results. Learn why your dealership should also have a strategic marketing program to build long term, intangible brand equity and awareness.

    Most dealers spend their marketing dollars tactically to create short term tangible results. Learn why your dealership should also have a strategic marketing program to build long term, intangible brand equity and awareness.

    Jeremy Balog

    Founder & CEO

  • The Supreme Court’s Wayfair Decision: What it Means for Your Dealership

    Includes a Live Event on 03/20/2019 at 11:00 AM (EDT)

    Last summer, the US Supreme Court issued its decision in the South Dakota v. Wayfair case, permitting states to require out-of-state/on-line sellers to collect state sales taxes. This webinar will discuss the broad implications of the ruling and what dealers need to know to ensure compliance.

    Last summer, the US Supreme Court issued its decision in the South Dakota v. Wayfair case, permitting states to require out-of-state/on-line sellers to collect state sales taxes. This webinar will discuss the broad implications of the ruling and what dealers need to know to ensure compliance. 

    Rex Collins

    Principal

    Rex is a Principal of HBK CPAs & Consultants and directs the firm's Dealership Group. He has worked extensively in the dealership industry since 1984 as a department manager, a general manager and an owner, as well as providing tax, accounting and operational consulting services exclusively to dealers as an independent CPA.

    This experience includes working closely with hundreds of dealers from coast-to-coast since 1987 on creative tax planning and financial statements issues. He provides clients with a wide range of transaction work services, and consults for them in specialty areas such as operations, government regulatory compliance, valuations and M&A feasibility studies.